Ria Rehberg - Veganuary
PLANT CEO
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35m
In this episode, we speak with Ria Rehberg CEO of Veganuary. Veganuary has helped transition over 1 million people towards a vegan diet. With her background in business and intercultural communications, and having worked in animal equality/protection, it was a great fit for her to join the founders of the UK Charity Veganuary in 2019. The aim of Veganuary is to get people to eat a plant-based diet for the month of January, with them - ideally - sticking to it afterwards. All this while reducing animal suffering, protecting the planet and improving their health. Learn about Ria's plans for growth and how companies and individuals can get involved.
For more information, visit: https://veganuary.com
The full report on the Veganuary 2024 campaign is here! Here are some of the biggest highlights from Ria Rehberg: "A mind-blowing 25 million people worldwide gave up animal products during January. At least 2,100 new vegan products and menu options were launched globally during January - the largest number yet. A record-breaking 300 businesses and organizations took part in the Workplace Challenge around the world, with more than 30 joining in the US, including City of San Antonio, Higher Taste, New Seasons Market, and Stanford Health Care. There were more than 10,000 international media mentions of Veganuary including on Today.com, Yahoo, Forbes, and Adweek."
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